Project Objective
Self conceptualized portfolio piece, given 4 weeks to initiate and revise.
Concept
With increasing efforts in Hollywood to diversify cast and crew on film sets, I
envisioned a film company where equal and fair representation is its modus operandi—it’s not a diversity initiative, it’s the
film company’s mission and sole purpose.
Design
The design reflects the eclectic nature of untold stories from marginalized people;
an array of warm and cool tones, with a boldness in the photographic treatment and type, that’s emphasized by round dots in a strong, otherwise angular
sans serif typeface. The site animates in a sweeping motion, bringing to life the colorful blocks that make up the company's brand.
Project Objective
Self conceptualized portfolio piece, given 4 weeks to initiate and revise.
Concept
With increasing efforts in Hollywood to diversify cast and crew on film sets, I
envisioned a film company where equal and fair representation is its modus operandi—it’s not a diversity initiative, it’s the
film company’s mission and sole purpose.
Design
The design reflects the eclectic nature of untold stories from marginalized people;
an array of warm and cool tones, with a boldness in the photographic treatment and type, that’s emphasized by round dots in a strong, otherwise angular
sans serif typeface. The site animates in a sweeping motion, bringing to life the colorful blocks that make up the company's brand.